Tim Hortons Unveils Pizza Offerings Across the Country.
Tim Hortons to Roll Out Flatbread Pizzas Nationwide, Aiming to Attract Afternoon and Evening Diners.
Tim Hortons announces the nationwide debut of flatbread pizzas, featuring cheese, pepperoni, “bacon everything,” and chicken Parmesan varieties, set to hit menus starting Wednesday.
The nationwide rollout comes on the heels of a two-year pilot program featuring flatbread pizzas at select restaurants in Calgary, Greater Toronto, and Winnipeg. Tims executives emphasize that the expanded launch aims to attract customers throughout the day, not just during breakfast hours.
Hope Bagozzi, Chief Marketing Officer, highlights the company’s strategy to capitalize on afternoon and evening dining opportunities, noting that despite its size, Tim Hortons’ market share during these times remains relatively modest.
This strategic move places Tim Hortons in direct competition with both established pizza chains and local pizzerias boasting dedicated followings.